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Complete web strategy

Complete web strategyAt Zeus Design, we offer every facet of professional web site design including, graphic design, e-business consulting, web site production, expert search engine optimization, (SEO) META tag structuring, splash entrance pages, active databases, web forms, storefront, auction, shopping cart and buy online web site production.

SEO, (search engine optimization), is the process of increasing the amount of visitors to a Web site traffic by ranking high in the search results of a search engine. The higher a Web site ranks in the results of a search, the greater the chance that that site will be visited by a user. Because typically Internet users will not click through page and page of search results, the higher a site ranks in a search is essential for directing more traffic toward the site. SEO helps to ensure web sites accessibility to a search engine and improves the chances that the site will be found by the search engine.

For a commercial website the main objective is to sell the product or service. In order to achieve your objective your web site must be an effective advertising tool for your service or product. To that end you need to rank as high as possible in the search results.

Statistics demonstrate that over 80% of e-commerce transactions are initiated through search engines such as Yahoo, Google, Lycos, Excite, Ask and others. Whether you're site is targeted at online retail, business commerce or brochure ware, your placement in search engines is crucial to your websites success. If your site isn’t registered with the appropriate engines, your company will not appear when perspective buyers look for the products or services you offer. To that end, finding your site is like trying to find a distinctive pebble on the beach.

So simply registering my site will attract lots of hits? Absolutely not, studies also indicate that 52% of the time, buyers make their purchases from the top 10 listings from a Search Engine. Through a combination of keywords, META tags, JAVA, ALT statements, comment, Splash pages and positioning, we can greatly improve your search positioning. In addition, Zeus Design will complete the necessary documentation and register your site with up to 80 North American or over 800 global (global search priced separately) search engines.

What good is a great website if no one can find it? Because the majority of website designs are not search engine friendly, they get short-changed by the search engines. Low search engine rankings translate into fewer visitors to your website… which leads to fewer sales. At Zeus Design, we work with our clients to assist them in getting the most out of their website positions. After all, there is no point in having a website if it is not generating sales or the desired intent of the company.

A critical component of search engine optimization is the process of developing a search engine friendly website. Developing a search engine friendly web design entails building specific website elements (graphics, layout, coding, linking between pages, structure, written material, photography) in such a way that search engines want to see. This combination, along with highly valuable content delivers the types of page content both site users and search engines desire.SEO) and Search Engine Friendly designs deliver increased rankings for targeted keywords (search terms) and deliver the targeted results you desire.



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